WHY SEO IS IMPORTANT TO BUSINESS

Most businesses do not utilize SEO or Search Engine Optimization. Many reasons are for this: they’re not interested in investing resources into SEO, they think they have enough content to keep their “business” going, or they tend to think that Facebook and Google ads are enough for what they need.

But sometimes, the best way to justify why SEO is important to business is to show the ROI, return-on-investment.

Yes, SEO or its “official” definition = the art of convincing Google that your website should rank highly in the search engines does take time and resources. But without SEO, your website won’t generate the leads it needs to keep your business going. And THAT only happens when key pages start to rank in the search engines. You WANT your business to benefit from “free” organic traffic. In essence, you’d be leaving money on the table if you didn’t perform the keyword research!

A woman looking up at the Search Engine Browser

In this SEO training webinar, I did recently for the Chamber of Commerce of Monroeville in Pittsburgh, I shared these SEO strategies for growing your online business:

  • why SEO is important for a website
  • why keyword research is important for SEO
  • why on-page SEO is important

Also in this SEO training, I gave a few important examples of product and services webpages that convert such as optimized FAQ pages, which is a great way to attract the right target audience with “pain points.”

After you’ve had a listen, let me know if you have any lingering questions about why SEO or why do you need SEO services anything SEO-related. Just leave them in the comment box below. I’ll respond to them.

 

Photo 39917181 / Seo © Kianlin | Dreamstime.com

sign of Google and SEO or search engine optimizationMy affordable SEO Keyword Research Package is the “bread and butter” for small businesses, non-profits, corporations, and companies.  This highly customized package will provide you with targeted keywords and keyphrases that will map the behavior of your target audience. Based on your target audience’s pain points, I’ll find the best keywords and keyphrases. I will also guide you on how to use these “golden keywords” to increase conversions.

 

Your deliverable: A detailed Excel spreadsheet of findings and recommendations.

 

Check it out: https://www.doritsasson.com/marketing-seo-services/